Theater in a store!
“Dewar’s experiments, a whiskey store for curious minds”
We participated in the first POP UP that the brand opens in the world. It will offer a unique immersive experience, awakening the curiosity of visitors, encouraging them to look at things from a different perspective.
It will be a sensory and interactive area to inspire the curiosity of visitors, allowing them to delve into the DEWAR’S universe through the senses and with a personalized shopping experience.
This ephemeral space was available from December 2 to January 5, 2023, at number 88 Calle Serrano (Madrid).
